VanUE Presentation
Just wanted to give a quick heads up that I will be speaking at the VanUE event this Thursday night. My talk is entitled Mobile Web: The Expectation of Experience.
Here is the abstract:
Almost half of the global population in 2009 is expected to have mobile phones, of which 90% of them will have web browsers built right into them. The landscape for consumption of websites and media is changing at a rapid pace and as user experience professionals we need to provide appropriate advice to create engaging mobile experiences for our clients.
This talk explores how the user’s expectations of the mobile web is based directly on their desktop web usage. Examining the mobile strategy for two major web properties, key aspects of an effective mobile web strategy will be discussed.
There will be three other presentations as well that night, check out the details at www.vanue.com.
Hope to see you there.
